‘You’ve all seen that Busch beer commercial where the girl in the short hot pants opens the beer bottle on her belt buckle, leaves it there, lets it foam over her hand and over the bottle and the voiceover goes: “Get yourself a BUSCH!”
‘Hmmm. You know what that looks like..?’
Bill Hicks – Relentless
Local chocolate giant Cadbury are in the news today. The board are resisting a hostile takeover bid from US food giant Kraft, saying that the “derisory” bid is an attempt buy the company “on the cheap”. If the poster advertising the Cadbury Flake on the Pershore Road in Cotteridge is anything to go by, it looks as though this fight might get dirty:
Hmmm. You know what that looks like..?
Of course, the humble Cadbury Flake has had a long tradition of employing soft-focus erotic imagery in its advertising campaigns. This time around, however, the firm seem to be aiming for something a bit more blunt and obvious than a girl in an overflowing bath or a gecko scuttling across a telephone. The slogan “Succumb to the crumb” is particularly suggestive. Is it just my filthy mind, or is that first word positively loaded with phonetic ambiguity?
Those advertising people: they just can’t help themselves.